Privacy & GDPR Policy
Data Controller: The Understand Them Hub, [email protected].
Data We Collect
- Names, emails, billing info (processed securely by payment providers)
- Purchase history
- Contact form messages
- IP addresses (for analytics and security)
Users
- Adults purchasing/using resources with children: Adult data primarily collected.
- Children: Only collected if required for children-specific products (e.g., journal pages), with parental/guardian consent.
Legal Basis
- Contractual necessity to deliver products
- Legal obligation (accounting, tax)
- Legitimate interests (responding to inquiries, improving services)
- Consent (for newsletters, cookies)
Data Usage
- Fulfill orders and provide access
- Communicate about products, updates, support
- Comply with legal obligations
Data Sharing
We do not sell or rent personal data. Data may be shared with trusted third-party service providers (payment processors, hosting providers).
Data Retention
We retain personal data only as long as necessary for service delivery, legal compliance, or dispute resolution.
User Rights
Users may:
- Access, correct, or delete personal data
- Object to processing
- Request data portability
- Lodge complaints with the ICO
Contact [email protected] for data requests.

